Social Media for Veterinarians

Without a doubt, your pet parents are on Facebook. To help build their loyalty, encourage engagement, and attract new leads, ProSites will help you share helpful pet care content and manage your social media presence.

Why Is Social Media So Important?

Word of mouth has always been one of the best marketing tools for local businesses, and Facebook helps to amplify its impact exponentially. When pet parents interact with your posts and leave reviews, their friends on Facebook can see this activity. An active social media presence allows you to highlight the best features of your clinic while cultivating both credibility and brand awareness.

Create Brand Awareness

We create a branded Facebook Business Page that also includes a compelling image or video banner to help you immediately set a professional tone.

Additionally, we’ll write a customized “About Your Practice” section that highlights your services and specialties while showcasing your practice’s warm and welcoming personality. By providing this high-level information right off the bat, you encourage visitors to explore your website and learn more.

Increase Engagement

As we optimize your page, our social media team will reach out to learn about your goals, your preferred patients, and any extra services you want to highlight.

Throughout each week, we use this information to post educational and relevant content that conveys the personality of your practice. We also encourage followers to like, share, and spread the word, as well as leave reviews to support your practice. The end result is that your existing patients develop brand loyalty and a closer connection to your work.

Track Your Success

It can be difficult to quantify the success of social media, so our team provides customized reporting. Our Elite Package includes custom lead capture and call tracking features so you can see exactly how many new appointments are coming from your Facebook Business Page. The Elite Package also includes a custom landing page that is fully optimized for conversions to encourage new visitors to book an appointment.

Streamline Communications Within Messenger

In the technological world, instant gratification is key, and this is especially true for social media. The Elite Package includes auto-messenger setup, which means if a visitor messages your practice on Facebook, it will automatically reply with your contact information for a quick and seamless user experience.

Featured Video

One of the best ways to engage new visitors is with a custom video. For Premium and Elite Package members, we’ll create a Facebook Business Page banner video that highlights various aspects of your practice and your personality. The video will also end with a strong call to action to encourage visitors to schedule an appointment.

Ready to put Facebook to work for your veterinary clinic?

Reach out to ProSites today for a free social media consultation!